Repeat business meaning customers coming back to the business with money in their hands to spend based on their previous experience with the small to medium business. Repeat customers can be the lifeblood or preserver for many businesses.
When I worked at a fast food restaurant with Golden Arches during college. The company emphasized customer service. We said "May, I help you?" to the customer. We smiled and made the customer comfortable ordering from us. Over and over, I would see the same customers come in the restaurant.
The company made sure the service was fast and efficient by using runners to look at the order and get the food, while the counter person continued to take orders. More people served, more money made. That philosophy seems forgotten.
Today, I see one or two people at the counter taking orders and getting them and rarely do I witness a runner. People are constantly waiting on their orders. The wait could range over three minutes. A happy customer, in our fast paced world, I think not.
The purpose of any business is to make money.
Small-medium business lose money, not because of their product or service by their own employees.
This blog will be about customers service situations, I have encountered or observed such as The Stareoff, The Fake Upsale and I Owe You What? I gave the correct change!!!! Also, I will blog about the positive customer service encounters that I've witnessed or received.
Maybe, as a customer, you may be able to relate to. As a business owner, you may be able to see trouble spots with your employees and save some money.
There will be suggestions that may help the small to medium businesses
improve their customer service and make more $$$$$$.
As with my favorite movie hero, Indiana Jones, I feel like I am on an adventure with my fedora hat and whip to find the treasures of good and not so good customer service.
So, come along, as the adventure begins……
Blog postings will be on Wednesdays and
Fridays.
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